About Us

Located in Toronto, Ontario, Port of Spain Holdings Inc. is a privately held holding company with a diverse portfolio that includes businesses operating in the quick service restaurant industry, marketing consulting services, international commercial real estate development and property management.

Port of Spain Holdings Inc. has achieved consistent results with its investment strategy focused on three key pillars to success: 1) developing and maintaining relationships with key industry leaders; 2) strength in operation management 3) disciplined financing structures to minimize risk.


The Principals

Archibald Jollymore (President and CEO) has decades of experience leading, scaling, and growing businesses in the restaurant industry in Canada. With a Bachelor’s degree in Engineering from Technical University of Nova Scotia, the former engineer joined Tim Hortons senior management after Ron Joyce assumed control of the multinational restaurant chain. Showing great initiative, zeal, and drive while working at Tim Hortons, Arch served in multiple executive VP roles during his nearly two decade tenure there, and was largely responsible for securing Tim Hortons position as nationwide leader in sales growth and volume. Following his departure from the Canadian giant, Arch took it upon himself to streamline the restaurant industry as a whole in the region, overseeing the incorporation of various programs to enhance operations and streamline training to foster new management talent. Over the last decade, he has owned and operated a number of major franchises including Tim Hortons, Wendy’s, Swiss Chalet, New York Fries, and Mrs Vanelli’s Pizza and Pasta, employing over 200 staff members and achieving annual sales in excess of $10 million.

Christopher Samdeo (Vice President), is an entrepreneur and philanthropist heavily involved in Canadian charitable efforts to support inner city youth. For more than a decade, Christopher has operated his own consulting business providing advice to clients in the financial, pharmaceutical and technology sectors. He brings vision, project management expertise and solid real estate experience to all his business endeavours. Christopher has assisted clients with re-branding campaigns, marketing, securing celebrity endorsements and product development. With his advice and guidance, his clients have achieved tremendous success with increasing their market share, launching new products and establishing new client relationships. Christopher is a co-founder of the Joe Carter Classic; an annual celebrity charity golf tournament. Proceeds raised from the event go to the Children’s Aid Foundation and to date; the event has raised $1.2 million.

Joe Carter (Chief Marketing Officer/Brand Ambassador), retired Major League baseball All-Star and two-time World Series champion is active in post-baseball life as a businessman, investor, product endorser and philanthropist. Joe specializes in business development and brand marketing, using promotional strategies to create or increase brand awareness and increase sales or secure client relationships. Joe is involved in a number of charitable endeavours in the United States and Canada, including the Joe Carter Classic, which he co-founded with Christopher Samdeo and another business partner.

Jeffrey Neiman (Chief Legal Officer) is one of North America’s most accomplished entrepreneurs specializing in entertainment and sports marketing with an expertise in licensing and promotion. His very unique business style has allowed him to accumulate an impressive list of clients and a long list of accomplishments. For over 25 years he has worked in sponsorship, advertising, client relations, contract negotiation, distribution, event co-ordination, licensing, product development, promotions and strategic planning. In 1997, Jeff was challenged with opening the Canadian office for Universal Studios. He took on the role of Senior Vice President, Consumers Products Group. Jeff was also asked to oversee the Universal Studios offices/agents in Australia and New Zealand leading dynamic and complex multi-level programs as well as assisting Universal Studios domestic (USA) and the UK. His work involved all of the Universal Studios business platforms including Home Entertainment (DVDs), Music, Television, Theatrical (New Film Releases) and Theme Parks. Some of the biggest companies he has worked with have also been majority owners of Universal Studios including; Seagram’s, Vivendi, NBC, General Electric, and now Comcast. He has continually been called upon to deal with initiatives that cross numerous borders and have necessitated very sophisticated, high-level negotiations with multiple partners. His work with Universal has afforded him to develop business globally and has exposed Jeff to some of the world’s largest retailers and brands including Walmart, Toys R Us, Coles/Wesfarmers, Coca-Cola, LG, McDonald’s, Galaries Lafayette and more.

Lukasz Zareba (Executive Chef) is a graduate of Le Cordon Bleu, Paris. He has worked with the Head Chef’s of Michelin Star rated restaurants in Brussels, Paris and Stockholm. Lukasz has over 15 years experience working in the culinary industry and specializes in classic French cuisine with a modern twist. With his passion for food and his entrepreneurial spirit, Lukasz started Chez Luc Catering, a company that provides catering for corporate events and private functions. With his distinguished culinary skills and penchant for delectable cuisine, Lukasz is responsible for developing menus that promote brand recognition and works collaboratively with other executive staff to identify budget needs, products and supplies to execute an efficient and high quality menu. Lukasz is also responsible for training and overseeing kitchen staff/cooks to be highly efficient and create uniform and high quality meals.

Rodney Davis (Chief Financial Officer) has been leading change management in private and public organizations for more than 23 years in a number of countries across a variety of industries. As a public company CFO he has designed internal controls, overseen large and small business system change, built financial organizations and taken companies public, managing board and public company stakeholders on three continents. As a buy-side M&A executive, Mr. Davis has bought more than 300 companies in media, advertising, technology, retail and oil and gas. He has negotiated and executed business sales and purchases for entrepreneurs, public companies and everything in between. He has built small businesses, expanded large businesses and advised multi-generational ownership through transition.

Marcela Laborde (Chief Operating Officer) is an extremely passionate and committed professional having 20 years’ direct experience in the real estate industry; including 8 years in commercial and residential brokerage, and 12 years in international property management and luxury vacation rentals. She is a result oriented professional who is dedicated to achieving and surpassing the expectations of her clients. She possesses a broad based business background having founded and operated two successful international real estate firms in the past decade. Having had the opportunity to manage firms with over 50 employees, she has developed the strength, skills and tenacity to see any project to success. Her strengths include strong analytical and problem solving skills, which she has used to add value on behalf of her clients throughout her business career spanning over two decades and several countries.

Anthony Crawford (Chief Value Officer) has been in the law enforcement field for more than 10 years.  After a career with the Alcohol and Gaming Commission of Ontario, Anthony joined the Toronto Police Service.  Anthony has spearheaded several projects for the Toronto Police Service as a Detective Constable.  Anthony is a graduate of Wilfred Laurier University.  

Daniel Daley (Chief Technology Officer) is an Information Technology professional with over 12 years experience in Technology management, Network Administration, Process Implementation and Server management. With a wide ranging knowledge in private cloud, administration, datacenter operations and management, Daniel focuses on aligning business needs with the correct technology and processes. Working in both the Private and Public sector he has amassed a wealth of experience and helped companies meet strong targets. His exposure to Legal, Health Care, Financial Institutions, Cloud Service Providers and global companies have brought him deep insight to technological uses in the world today. He holds certifications in Microsoft, Virtual Technologies, and ITIL.  

Matthew Betop (Marketing Manager) has more than a decade of experience crafting and perfecting brand identities for clients in every industry from sports to nonprofits. An entrepreneur and business owner himself, Matthew is the founder, creative director, and chief brand strategist of BrandBox Logos, specializing in brand and marketing consulting and graphic design. Matthew’s natural aptitude for branding paired with the technical knowledge of an education in Business Marketing has made him an expert at developing strong client relationships and valuable corporate partnerships.

Contact Us


2450 Victoria Park Avenue
Suite 200, Toronto, M2J 4A2
Tel: 647-920-2290
Email: info@portofspainholdings.com